Edith Cowan University

Skip Links

The following access keys are available throughout this site. The number one will bring you back to the top of the page and to this skip links menu. The number two will take you to the main content, the number three will take you to the primary navigation, and the number four will take you to local navigation when available.

Skip to main content
Skip to global site navigation
Skip to local section navigation (not available on home page)

Global Site Navigation

Handbook 2010

Site tools: Preferences | Site feedback | A+ A-

Local Section Navigation

Handbook Home
Handbook Year
- 2015
- 2014
- 2013
- 2012
- 2011
- 2010
- 2009
- 2008
- 2007
- 2006
- 2005

Unit Set Structure

Disclaimer

This unit set structure may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

MAAACX Marketing Major
This unit set is available in the following courses:
The Major is designed for students seeking a career in marketing. Marketing skills are increasingly important in today’s business environment as businesses seek a sustainable competitive advantage. Students who major in marketing will be equipped with the necessary skills to gain employment and function in this competitive environment. The Marketing Major consists of 120 credit points (8 units) as per structure listed below.

UNIT SET LOCATION This unit set is available on Joondalup Campus.

MODE OF DELIVERY This unit set is available in the following modes of delivery - On-campus, and Online.

Last Updated - Higher Education: 3/31/2010 VET: 3/31/2010