UNIT INFORMATION
Disclaimer
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
| PRN5110 | Perception Management | ||
| SCHOOL OF COMMUNICATIONS AND ARTS | |||
| Credit Points: 20 | |||
| Description: | |||
| Perception management in public relations or information warfare combines truth projection and psychological operations in order to protect the information environment or to use it for strategic ends. This course involves students in a practical, simulated, perception management exercise to examine the means by which modern organisations – corporate or government – control their information environment, in crisis or in information warfare contexts. The course examines theoretically and practically how information is conveyed or denied to modern audiences in order to influence emotions, motives, and objective reasoning. Full Unit Outline | |||
This Unit is part of the following Courses / Unit Sets | |||
| SPAACA | Advertising Area of Specialisation | ||
| SPAAHO | Creative Services Area of Specialisation | ||
| SPAALI | Events and Communications Area of Specialisation | ||
| Q51 | Graduate Diploma in Information Security and Intelligence | ||
| SPAACC | Interactive Media Development Area of Specialisation | ||
| SPAACD | Journalism Area of Specialisation | ||
| SPAAMM | Management and Public Relations Area of Specialisation | ||
| SPAACE | Mass Communication Area of Specialisation | ||
| I24 | Master of Communications | ||
| Q52 | Master of Information Security and Intelligence | ||
| U68 | Master of Security Management | ||
| SPAACF | Media and Cultural Studies Area of Specialisation | ||
| SPAACG | Photomedia Area of Specialisation | ||
| SPAACH | Public Relations Area of Specialisation | ||
| Disability Standards for Education (Commonwealth 2005) | |||
| For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website: | |||
| http://intranet.ecu.edu.au/student/support/student-equity | |||
Last Updated - Higher Education: 12/07/2011 VET: 12/07/2011