Unit Set Structure
Disclaimer
This unit set structure may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
SPAAMW Integrated Marketing Communication Area of Specialisation | |||||||||||||||||||||
This unit set is available in the following courses: | |||||||||||||||||||||
Integrated marketing communication has become an important component in marketing because of changes in technology and the needs of corporations and consumers. This specialisation helps students to understand marketing communications and its relationship with marketing, advertising, and public relations.
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UNIT SET LOCATION This unit set is available on Mt Lawley Campus. |
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MODE OF DELIVERY This unit set is available in the following mode of delivery - On-campus. NOTE: Some units may be available off campus. |
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Last Updated - Higher Education: 15/03/2014 VET: 14/05/2014