UNIT SET INFORMATION
Disclaimer
This unit set information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
Advertising Minor | |||||||||||||||||||||
MIAAFY | |||||||||||||||||||||
Y43 BACHELOR OF ARTS BACHELOR OF COMMUNICATIONS | |||||||||||||||||||||
Advertising is a discipline which combines art, science, strategy and communications practice. It has potential applications far wider than simply employment in an advertising agency. Advertising focuses on "controlled communications", where the content and the delivery-mode are both paid for by the client. Advertising is a critical component of integrated marketing communications in a business environment where it is communications (rather than accountancy) which has become the cornerstone of many successful corporate careers.
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UNIT SET LOCATION This unit set is available on Mt Lawley, and Joondalup Campuses. |
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MODE OF DELIVERY This unit set is available in the following mode of delivery - On-campus. |
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Disability Standards for Education (Commonwealth 2005) | |||||||||||||||||||||
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website: | |||||||||||||||||||||
http://intranet.ecu.edu.au/student/support/student-equity | |||||||||||||||||||||
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Last Updated - Higher Education: 15/03/2013 VET: 20/05/2013