UNIT SET INFORMATION

Disclaimer

This unit set information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

Advertising Area of Specialisation 
SPAAMF 
I34 MASTER OF BUSINESS ADMINISTRATION 
 

Advertising is a critical component of marketing communications in a business environment. This MBA specialisation provides students with strategic, creative, integrated, and international perspectives of the Advertising discipline.

 
UNIT SET LOCATION
This unit set is available on Mt Lawley Campus.
 
MODE OF DELIVERY
This unit set is available in the following mode of delivery - On-campus.
 
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity
ADV4112 International Advertising 15
ADV4117 Strategic Branding 15
CMM4117 Creative Thinking 15
CMM4120 Integrated Marketing Communication 15
 

Last Updated - Higher Education: 15/03/2012 VET: 15/03/2012