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M63 Bachelor of Sport Management

The Bachelor of Sport Management prepares competent graduates for careers in various sectors of the sport industry by providing a multi-disciplinary program of study. This strong, industry-based course is designed to provide students with the essential knowledge, competencies and professional attitudes required by middle and senior levels of management. The course commences with an introduction to the sport industry and focuses upon an application of the key aspects of management, marketing, communication, planning, economics and finance, community engagement, facility planning, research methods, legal aspects, venue and event management, project management and business planning. As part of their course, students also undertake a range of practical industry placements which provide them with necessary workplace experiences, as well as vital networking opportunities. The course also provides students with the opportunity to further specialise in various fields (such as marketing, management, public relations, mass communication, eco-recreation, tourism management, human resource management, sports science, or human performance) to give their studies a stronger industry focus in that area.


A Bachelor of Sport Management degree offers career opportunities in management in the diverse areas of professional sport organisations; state, national and international sport associations; local and state government sport and recreation departments; sport facilities; sport marketing, promotion and event management companies; sport education and coaching services; sport tourism and adventure sport operators; sporting good distributors and retailers. 


Standard University admission requirements apply.

This course is available on Joondalup Campus.
This course is available by Full-time, or Part-time mode.
This course is available in the following mode of delivery - On-campus.

The Bachelor of Sport Management degree requires a minimum of 360 credit points (24 units) and normally requires three years of full-time study or the part-time equivalent.


The degree has the following main components:

  1. a Core Program of 240 credit points (16 units); and
  2. a Supplementary Program of 120 credit points (8 units) consisting of:
  • an 8 unit major or supporting major;
  • or a minor and electives;
  • or two 4 unit minors;
  • or 8 electives.


NOTE: All Bachelor of Sport Management students must complete a minimum of 60 credit points (4 units) at third year level and no more than 150 credit points (10 units) at first year level.

BES1100 Foundations of Business Knowledge 15
SPM2112 Sport Delivery Systems 15
SPM2122 Sport Marketing 15
BES1200 Business Knowledge Development 15
SPM2111 Sport Organisation Management 15
LSC2003 Leisure and Lifestyle 15
Plus two (2) units from Supplementary Program
LMS2103 Leisure Facility Planning 15
SPM2114 Sport and Leisure Economics and Finance II 15
MKT2601 Marketing Intelligence 15
SPM3114 Sport Venues and Events 15
MAN3612 Project Management 15
Plus one (1) unit selected from:
JOU2106 Sports Journalism * 15
TSM2202 Introduction to Event Management 15
Plus two (2) units from Supplementary Program
*Only available at Mount Lawley campus
LMS3111 Leisure and Sport Planning 15
SPM3113 Sport and Leisure Law 15
SPM3221 Sport Business Planning 15
LSC3112 Industry Practice 15
Plus four (4) units from Supplementary Program
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:

Last Updated - Higher Education: 31/03/2010 VET: 31/03/2010