UNIT INFORMATION

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MKT5108 Marketing Research Project VB
SCHOOL OF BUSINESS
Credit Points: 15
 
Description:

This project unit is designed to allow students to apply the research knowledge they have learned to a specific marketing problem.  It is a hands-on research unit that gives students experience in conducting their own market research project.  Students will select a research topic, an appropriate methodology and carry out data collection and analysis.



Full Unit Outline
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity

Last Updated - Higher Education: 30/04/2009 VET: 30/04/2009