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INB2101 Cultural Framework of Business II
Credit Points: 15

We are in a global business village where different national markets merge into one global marketplace. Despite the rapid globalization of markets, each market still differs from the rest in certain ways.  Whether working in a multinational, domestic, international or private business it is inevitable that you will work with people from diverse cultural backgrounds.


This unit introduces the student to the different cultural dimensions of people and business and provides a framework that illustrates how different dimensions differentiate one culture from another.  When these dimensions are applied to issues that affect the workplace such as communication, negotiation, language, business ettiquette, social customs and so forth, we develop an understanding of why people behave as they do and how this affects business.

Full Unit Outline

This Unit is part of the following Courses / Unit Sets
MAAAAQInternational Business Major
MIAAAIInternational Business Minor
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Last Updated - Higher Education: 30/04/2009 VET: 30/04/2009