UNIT SET INFORMATION

Disclaimer

This unit set information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

Marketing Management Minor 
MIAADD 
G95 BACHELOR OF BUSINESS 
 

The Marketing Management Minor (60 credit points) is designed for students undertaking a Marketing major and provides increased career opportunities through further specialisation and practical industry experience.

 

This is only available in conjunction with a Major in Marketing

 
UNIT SET LOCATION
This unit set is available on Joondalup Campus.
 
MODE OF DELIVERY
This unit set is available in the following modes of delivery - On-campus, and Online.
 
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity
60 credit points (4 units) selected from:
MKT3233 Retail Marketing III 15
MKT3604 Social and Not for Profit Marketing 15
MKT3606 Current Issues in Marketing 15
MKT2211 Professional Communication II 15
MKT3235 Selling and Sales Management III 15
MKT3602 Distribution Management 15
MKT3195 Services Marketing 15
PRN2120 Foundations of Public Relations 15
LAW2221 Trade Practices and Marketing Law II 15
ADV2120 Advertising Management 15
ADV3406 Media Buying and Planning 15
 
Or any other unit with approval from Head of School (School of Marketing, Tourism&Leisure) or nominee
 

Last Updated - Higher Education: 31/03/2008 VET: 31/03/2008