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Creative Services Major  

The growth of the creative industries or creative economy means that more organisations will require the creative services of talented individuals or businesses in advertising, design, public relations, specialist writing, print publishing, desktop publishing, etc.  The Bachelor of Communications with a major in Creative Services is for students who wish to diversify their creative skills and knowledge rather than to be a specialist in one creative communication discipline.

This unit set is available on Mt Lawley Campus.
This unit set is available in the following mode of delivery - On-campus.
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
Students to select 30 credit points from:
BRO2025 Broadcasting Skills 15
CMM2120 Integrated Marketing Communications 15
DES2101 Design Practices: Identity 15
FAV2101 Introduction to Video Production 15
PHO2103 Studio Work 15
And select 30 credit points from the following:
DES2103 Desktop Publishing 15
DES2203 Design Practices: Publication 15
FAV2201 Video Production: Drama and Documentary 15
PHO2221 Advanced Digital Photomedia 15
PRN2121 Public Relations Techniques 15
Select 30 credit points from:
JOU2111 Introduction to Journalism 15
CMM3104 Professional Placement 1 15
CMM3108 Independent Study Unit 15
DES3205 Design Practices: Motion Graphics 15
DES3206 Design Practices: Information and Advertising Design 15
And select 30 credit points from the following:
ADV3102 Creative Strategy: Process and Execution 15
ADV3111 The Business of Publishing 15
CMM3104 Professional Placement 1 15
CMM3108 Independent Study Unit 15
PRN3105 Public Relations Events and Management 15
Students can substitute units in consultation with their coordinator.
Note: It is recommended that students intending to study the Creative Services major complete the following electives in the foundation year (Year One):
CMM1107 Creative Thinking 15
FAV1101 Introduction to Digital Video 15
IMM1121 Digital Photomedia 15
IMM1122 Publishing on the World Wide Web 15

Last Updated - Higher Education: 31/03/2008 VET: 31/03/2008