Unit Set Structure


This unit set structure may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

SMCADV  Advertising 8 Unit Supporting Major 

This unit set is available in the following courses:

Students should note the "unitset" code listed under each major/minor field.  This code should be quoted on Enrolment and Unit Selection form as where appropriate.


It is important to note that the following Supporting Studies are only available to students whose first Major is outside the School of Communications and Contemporary Arts.

This unit set is available on Mt Lawley Campus.
This unit set is available in the following mode of delivery - On-campus.
60 credit points (four units) selected from:
ADV2120 Advertising Management 15
ADV3107 Communication Theories in Practice 15
CMM2120 Integrated Marketing Communications 15
ADV3105 Consumer Behaviour 15
ADV3112 International Advertising 15
Plus 60 credit points (four units) selected from:
ADV3111 The Business of Publishing 15
ADV3102 Creative Strategy: Process and Execution 15
ADV3406 Media Buying and Planning 15
ADV3108 Advertising Research 15
CMM3104 Professional Placement 1 15
CMM3120 Current Issues in Marketing Communications 15

Last Updated - Higher Education: 30/09/2006 VET: 30/09/2006