UNIT INFORMATION

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MKT5112 Applied Research Development V
SCHOOL OF BUSINESS
Credit Points: 15
Prerequisites:
MKT511C Applied Research Development V Only available to students enrolled in the BBus Hons, MBus or MProf Mktg.
MKT511C Applied Research Development V Only available to students enrolled in the BBus Hons, MBus or MProf Mktg.
 
Description:
This unit will prepare students for the independent research component of their degree. Using selected empirical papers illustrating recent marketing research as a base for workshop discussion, students will be guided through the stages of preparing their research proposal. Throughout the unit there will be a focus on using critical thinking to analyse material. At the end of the unit, students will be able to prepare and present their research proposal to the Faculty (Masters students) or School (Hons and MPM students).

This Unit is part of the following Courses / Unit Sets
MAHOSPHospitality Management Major
MAMARMarketing Major
MAAAAGTourism Management Honours Major
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity

Last Updated - Higher Education: 31/03/2006 VET: 31/03/2006