UNIT INFORMATION
Disclaimer
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
MKT3120 | International Marketing III | ||
SCHOOL OF BUSINESS | |||
Credit Points: 15 | |||
Prerequisites: | |||
MKT2100 | Consumer Behaviour II | ||
MKT2212 | Promotional Marketing II | ||
MKT2130 | Marketing Research II | ||
MKT1101 | Professional Communication I | ||
Description: | |||
This unit examines the nature and practice of international marketing and includes an introduction to the economic, political and legal dimensions. This unit will increase the student's awareness of some of the problems inherent in the field of international marketing. | |||
This Unit is part of the following Courses / Unit Sets | |||
M25 | Bachelor of Marketing | ||
MAINTB | International Business Major | ||
MAMAR | Marketing Major | ||
SMBMKT | Marketing 10 Unit Supporting Major | ||
MIMAR | Marketing Minor | ||
Disability Standards for Education (Commonwealth 2005) | |||
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website: | |||
http://intranet.ecu.edu.au/student/support/student-equity |
Last Updated - Higher Education: 18/11/2004