COURSE INFORMATION
Disclaimer
This course information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
S53 Graduate Diploma of Business (Marketing) | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||
The Graduate Diploma of Business (Marketing) course is designed for business practitioners who wish to further their knowledge and understanding of marketing and develop specialist skills in the subject area.
The program aims to provide a balance between theory and practice. Participants are exposed to research and case study material through seminars, discussions and assigned project work.
The School of Marketing’s academic staff comprises current and former industry practitioners with solid academic backgrounds. Current working professionals will have a distinct advantage because of their experience in their respective industries, however the course is also ideal for new degree holders who wish to pursue a career in marketing and business. Marketing is regarded as an excellent route to top management positions and widely recognised as the driving force of modern businesses. |
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ADMISSION REQUIREMENTS An undergraduate degree in a discipline other than Marketing OR equivalent prior learning including at least five years appropriate professional experience. |
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COURSE LOCATION This course is available on Mt Lawley Campus. Some units may occasionally be offered at the Joondalup Campus. |
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MODE OF STUDY This course is available by Full-time, or Part-time mode. |
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MODE OF DELIVERY This course is available in the following modes of delivery - On-campus, and Online. |
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COURSE STRUCTURE | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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Last Updated - Higher Education: 3/31/2010 VET: 3/31/2010