UNIT INFORMATION

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MKT1101 Professional Communication I
SCHOOL OF BUSINESS
Credit Points: 15
 
Description:
The ability to communicate effectively has been recognised as an essential skill for those wanting to be successful in their studies, in their careers and personal relationships. This skills-based unit uses a number of practical activities to allow students to achieve these essential skills. Students will be given techniques and strategies to manage speech anxiety, think critically, research, package and deliver logical and persuasive messages, understand cultural and gender differences, become an effective listener and work effectively in a team. This unit addresses three main areas: organisational communication, oral communication, and written communication. Approximately 60% of the time is devoted to developing effective and persuasive oral skills and 40% to written skills.

This Unit is part of the following Courses / Unit Sets
M61Associate Degree of Tourism Management
G99Bachelor of Counter Terrorism Security and Intelligence
M29Bachelor of Hospitality&Tourism Management
M63Bachelor of Sport Management
V38Bachelor of Tourism Management
SMBMKTMarketing 10 Unit Supporting Major
MIMARMarketing Minor
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity

Last Updated - Higher Education: 3/31/2008 VET: 3/31/2008