UNIT INFORMATION
Disclaimer
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
| MKT4221 | Wine Studies IVB | ||
| SCHOOL OF BUSINESS | |||
| Credit Points: 15 | |||
| Prerequisites: | |||
| MKT4121 | Wine Studies IVA | ||
| MKT4121 | Wine Studies IVA | ||
| Description: | |||
| This unit will provide an introduction to wine issues, including sensory perception, wine production, labelling and styles, as they relate to wines around the world. Attention is given to the background of wine production in Europe, followed by an examination of the major wine regions of France, Italy, Germany, Spain and Central Europe. Fortified wines are considered, followed by the key New World Countries of the USA, Chile and South Africa. In each case the main factors contributing to wine styles - grape variety, viticulture and production methods - will be examined. | |||
This Unit is part of the following Courses / Unit Sets | |||
| G62 | Master of Professional Marketing | ||
| STWMAR | Wine Marketing Electives | ||
| Disability Standards for Education (Commonwealth 2005) | |||
| For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website: | |||
| http://intranet.ecu.edu.au/student/support/student-equity | |||
Last Updated - Higher Education: 9/30/2006 VET: 9/30/2006