UNIT INFORMATION

Disclaimer

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

HTE4200 Marketing Communications
SCHOOL OF REGIONAL PROFESSIONAL STUDIES
Credit Points: 15
Prerequisites:
HTE4000 Marketing Principles
 
Description:

Marketing Communications is a marketing unit that covers the promotional and communications component of marketing goods and services. The unit is designed to enable students to understand the basic principles of integrated marketing and how to develop an integrated marketing plan for a business within the wine, food and or tourism sector.



Full Unit Outline
 
 
Disability Standards for Education (Commonwealth 2005)
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes, Graduate Attributes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Student Equity, Diversity and Disability Service website:
http://intranet.ecu.edu.au/student/support/student-equity

Last Updated - Higher Education: 3/31/2010 VET: 3/31/2010